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Cookie Policy (EU)

This Cookie Policy was last updated on February 5, 2026 and applies to citizens and legal permanent residents of the European Economic Area and Switzerland.

1. Introduction

Our website, https://observata.com (hereinafter: "the website") uses cookies and other related technologies (for convenience all technologies are referred to as "cookies"). Cookies are also placed by third parties we have engaged. In the document below we inform you about the use of cookies on our website.

2. What are cookies?

A cookie is a small simple file that is sent along with pages of this website and stored by your browser on the hard drive of your computer or another device. The information stored therein may be returned to our servers or to the servers of the relevant third parties during a subsequent visit.

3. What are scripts?

A script is a piece of program code that is used to make our website function properly and interactively. This code is executed on our server or on your device.

4. What is a web beacon?

A web beacon (or a pixel tag) is a small, invisible piece of text or image on a website that is used to monitor traffic on a website. In order to do this, various data about you is stored using web beacons.

5. Cookies

5.1 Technical or functional cookies

Some cookies ensure that certain parts of the website work properly and that your user preferences remain known. By placing functional cookies, we make it easier for you to visit our website. This way, you do not need to repeatedly enter the same information when visiting our website and, for example, the items remain in your shopping cart until you have paid. We may place these cookies without your consent.

5.2 Statistics cookies

We use statistics cookies to optimize the website experience for our users. With these statistics cookies we get insights in the usage of our website. We ask your permission to place statistics cookies.

5.3 Marketing/Tracking cookies

Marketing/Tracking cookies are cookies or any other form of local storage, used to create user profiles to display advertising or to track the user on this website or across several websites for similar marketing purposes.

5.4 Social media

On our website, we have included content from Facebook, X (Formerly Twitter) and LinkedIn to promote web pages (e.g. “like”, “pin”) or share (e.g. “tweet”) on social networks like Facebook, X (Formerly Twitter) and LinkedIn. This content is embedded with code derived from Facebook, X (Formerly Twitter) and LinkedIn and places cookies. This content might store and process certain information for personalized advertising.

Please read the privacy statement of these social networks (which can change regularly) to read what they do with your (personal) data which they process using these cookies. The data that is retrieved is anonymized as much as possible. Facebook, X (Formerly Twitter) and LinkedIn are located in the United States.

6. Placed cookies

WordPress

Functional

Usage

Sharing data

This data is not shared with third parties.

Functional

Name
WP_PREFERENCES_USER_*
Expiration
persistent
Function
Store user preferences
Name
wpEmojiSettingsSupports
Expiration
session
Function
Store browser details
Name
wp-settings-*
Expiration
persistent
Function
Store user preferences
Name
wordpress_test_cookie
Expiration
session
Function
Read if cookies can be placed
Name
wp_lang
Expiration
session
Function
Store language settings
Name
wordpress_logged_in_*
Expiration
persistent
Function
Store logged in users

Elementor

Statistics (anonymous)

Usage

Sharing data

This data is not shared with third parties.

Statistics (anonymous)

Name
elementor
Expiration
persistent
Function
Store performed actions on the website

Leadfeeder

Marketing

Usage

Sharing data

This data is not shared with third parties.

Marketing

Name
_lfa_*
Expiration
2 years
Function
Store and track audience reach

Microsoft Clarity

Statistics, Marketing

Usage

Sharing data

This data is not shared with third parties.

Statistics

Name
_cltk
Expiration
Function
Store and track interaction
Name
_clsk
Expiration
1 day
Function
Store and combine pageviews by a user into a single session recording

Marketing

Name
_clck
Expiration
1 year
Function
Store a unique user ID

Go Daddy

Statistics

Usage

Sharing data

This data is not shared with third parties.

Statistics

Name
_tccl_visitor
Expiration
1 year
Function
Store anonymized statistics
Name
_tccl_visit
Expiration
30 minutes
Function
Store anonymized statistics

Google Analytics

Statistics

Usage

Sharing data

This data is not shared with third parties.

Statistics

Name
_ga
Expiration
2 years
Function
Store and count pageviews
Name
_ga_*
Expiration
1 year
Function
Store and count pageviews

Google Adsense

Marketing

Usage

Sharing data

This data is not shared with third parties.

Marketing

Name
_gcl_au
Expiration
persistent
Function
Store and track conversions

Hotjar

Statistics, Functional

Usage

Sharing data

This data is not shared with third parties.

Statistics

Name
_hjSessionUser_*
Expiration
1 year
Function
Store a unique user ID
Name
hjViewportId
Expiration
session
Function
Read screen resolution

Functional

Name
_hjSession_*
Expiration
session
Function
Provide functions across pages

Polylang

Functional

Usage

Sharing data

This data is not shared with third parties.

Functional

Name
pll_language
Expiration
persistent
Function
Store language settings

CloudFlare

Functional

Usage

Sharing data

This data is not shared with third parties.

Functional

Name
__cf_bm
Expiration
30 minutes
Function
Read and filter requests from bots

Complianz

Functional

Usage

Sharing data

This data is not shared with third parties. For more information, please read the Complianz Privacy Statement.

Functional

Name
cmplz_functional
Expiration
365 days
Function
Store cookie consent preferences
Name
cmplz_statistics
Expiration
365 days
Function
Store cookie consent preferences
Name
cmplz_preferences
Expiration
365 days
Function
Store cookie consent preferences
Name
cmplz_marketing
Expiration
365 days
Function
Store cookie consent preferences

Miscellaneous

Purpose pending investigation

Usage

Sharing data

Sharing of data is pending investigation

Purpose pending investigation

Name
QSI_ActionSetHistory
Expiration
Function
Name
_gcl_ls
Expiration
Function
Name
_lfa
Expiration
Function
Name
e_kit-elements-defaults
Expiration
Function
Name
Q_INTER
Expiration
Function
Name
__mp_opt_in_out_*
Expiration
Function
Name
elementor_sidebar_collapsed
Expiration
Function
Name
elementor_sidebar_menu_expanded_v2_elementor-templates
Expiration
Function
Name
QSI_SI_eDvZQuyer4UCnXM_intercept
Expiration
Function
Name
wp-settings-time-1
Expiration
Function
Name
cp_challenge
Expiration
Function
Name
_scc_session
Expiration
Function
Name
hjActiveViewportIds
Expiration
Function
Name
elementor_wpdash_session
Expiration
Function

7. Consent

When you visit our website for the first time, we will show you a pop-up with an explanation about cookies. As soon as you click on "Accept", you consent to us using all cookies and plug-ins as described in the pop-up and this Cookie Policy. You can disable the use of cookies via your browser, but please note that our website may no longer work properly.

7.1 Manage your consent settings

You have loaded the Cookie Policy without javascript support. On AMP, you can use the manage consent button on the bottom of the page.

8. Enabling/disabling and deleting cookies

You can use your internet browser to automatically or manually delete cookies. You can also specify that certain cookies may not be placed. Another option is to change the settings of your internet browser so that you receive a message each time a cookie is placed. For more information about these options, please refer to the instructions in the Help section of your browser.

Please note that our website may not work properly if all cookies are disabled. If you do delete the cookies in your browser, they will be placed again after your consent when you visit our website again.

9. Your rights with respect to personal data

You have the following rights with respect to your personal data:

  • You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained for.
  • Right of access: You have the right to access your personal data that is known to us.
  • Right to rectification: you have the right to supplement, correct, have deleted or blocked your personal data whenever you wish.
  • If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.
  • Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.
  • Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.

To exercise these rights, please contact us. Please refer to the contact details at the bottom of this Cookie Policy. If you have a complaint about how we handle your data, we would like to hear from you, but you also have the right to submit a complaint to the supervisory authority (the Data Protection Authority).

10. Contact details

For questions and/or comments about our Cookie Policy and this statement, please contact us by using the following contact details:

Observata AB
Trade Center Halmstad Box 837 SE – 30118 Halmstad Sweden
Sweden
Website: https://observata.com
Email: sales@ex.comobservata.com

This Cookie Policy was synchronized with cookiedatabase.org on February 6, 2026.

Contact Us

  • sales@observata.com
  • Trade Center Halmstad Box 837 SE - 30118 Halmstad Sweden

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